Sexed-Up Selling
Posted March 22nd, 2010 / By Lisa Kribs in Brand Builders, Branding, Brands, Buzz, Creative, Movers + Shakers, News, Resources
*Note depending on where you are, some of these visuals may be NSFW.
Cosmetics, booze, fragrance, cars and apparel; we expect sexed-up selling from brands in those industries, right?
Take a look at some typical brands doing just that…and some not so typical having a go with sexy.
Behold.
Axe: The Axe Effect
Nothing new here…
American Apparel
And now for something different…
John West (Tuna)
Sexy Tuna (John West, Australia)
Trident (Insurance)
Auto Insurance (Trident UK)
PETA
Animal Rights Organization (PETA, International)
FGA Law Firm
Law Firm (FGA, Chicago)
Lisa Kribs is a digital brand strategist + music enthusiast by day + DJ by night. Lisa’s been playing “Stairway to Heaven” since 5th grade. She is also Co-Editor of Fuel Your Branding. Connect with Lisa on Twitter.
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It’s really interesting how people can make tuna && car insurance ((seem)) sexy.
Tho in some ways it’s over done, I know I still find myself driven to do something sexy. I’v been thinking about this a lot lately as far as web design goes. I can’t lie.. I want people to visit my sites && get aroused :P