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	<title>Comments on: Objective + Subjective = Brand Balance</title>
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	<link>http://www.fuelyourbranding.com/objective-subjective-brand-balance/</link>
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		<title>By: Andy</title>
		<link>http://www.fuelyourbranding.com/objective-subjective-brand-balance/comment-page-1/#comment-1323</link>
		<dc:creator>Andy</dc:creator>
		<pubDate>Sun, 06 Dec 2009 23:07:44 +0000</pubDate>
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		<description>Nice post. It&#039;s quite impressive, when you think about the number of needs Apple has created. Many of the features / benefits already existed in what were perhaps commoditised products. Apple creates needs via a master brand that also brings new attributes (especially in design) to an existing market.
Great read, thanks...</description>
		<content:encoded><![CDATA[<p>Nice post. It&#8217;s quite impressive, when you think about the number of needs Apple has created. Many of the features / benefits already existed in what were perhaps commoditised products. Apple creates needs via a master brand that also brings new attributes (especially in design) to an existing market.<br />
Great read, thanks&#8230;</p>
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		<title>By: Kelli Kreighbaum</title>
		<link>http://www.fuelyourbranding.com/objective-subjective-brand-balance/comment-page-1/#comment-1152</link>
		<dc:creator>Kelli Kreighbaum</dc:creator>
		<pubDate>Wed, 02 Dec 2009 20:16:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.fuelyourbranding.com/?p=919#comment-1152</guid>
		<description>Great post and good insight Thanks!!!</description>
		<content:encoded><![CDATA[<p>Great post and good insight Thanks!!!</p>
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		<title>By: Brand Balance: Objective and Subjective &#171; F R I E N D &#124; F I L E S</title>
		<link>http://www.fuelyourbranding.com/objective-subjective-brand-balance/comment-page-1/#comment-1140</link>
		<dc:creator>Brand Balance: Objective and Subjective &#171; F R I E N D &#124; F I L E S</dc:creator>
		<pubDate>Mon, 30 Nov 2009 14:33:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.fuelyourbranding.com/?p=919#comment-1140</guid>
		<description>[...] **Posted by MIYO &#124; STUDIOS at Fuel Your Branding** [...]</description>
		<content:encoded><![CDATA[<p>[...] **Posted by MIYO | STUDIOS at Fuel Your Branding** [...]</p>
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