Microsites. Better than Ever.

Posted July 12th, 2009 / By Beth LaPierre in Brand Builders, Brands, Buzz, Creative, External, Movers + Shakers, Resources, Strategy, Technology, Trends, Web

Microsites aka. minisites or weblets aren’t a new concept. As soon as there were websites, there were creatives thinking outside the template. There’s even a microsite dedicated to microsites. Brand managers love microsites because they allow a sharp focus on one product or class of products. Creatives love microsites because you can do a lot off cool things with a microsite.

3rd Generation Prius

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Microsite by EVB + Laika


Coke Zero

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Microsite by North Kingdom

Puma Lift

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Microsite by Firstborn and Droga 5

AirTran

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Microsite by Firstborn

Wonderbra Ultimate Straplesspicture-13

Microsite by Iris Manchester

Intel Sponsors of Tomorrow picture-14

Microsite by Grow Interactive and Speedshape

And my personal favorite…..

Hardees Name Our Holes  picture-9

Microsite by Mendelsohn Zien

Beth LaPierre is a Brand + Creative Strategist. When Beth is not helping build brands she’s on her snowboard, spray painting something, or drinking copious amounts of espresso. Follow Beth on Twitter.

 

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