Brand Spotlight: Sharpie
An Ode to @Sharpies:
“Doodles, mustaches, straight edge and more. More brand-power than the Kleenex we implore?
Taggers and rock stars love you it seems. You even appear in two or three internet memes.
Artists rely on your bold, bright lines. We love all your points from wide to fine.
From boring meetings to celeb autograph’s, we raise our Sharpies..our mighty staffs.”
Inspiration and the Sharpie – Artist interpretation [VIDEO]
David Beckham and the Sharpie – Ad campaign [VIDEO]
Write Out Loud – Ad campaign [VIDEO]
“Things I’ve Drawn in Meetings”
via thingsivedrawninmeetings.com
Social Sharpie
encouraged over at sharpieuncapped.com and at their blog of Sharpie gurus.
Sharpie Fever
Sharpie, Primary Tool of Choice at The Hello Project:
Harder, Faster, Sharpie
Classic [VIDEO]
Sharpie’s brand messaging couldn’t be more true. Sharpies produce messages, ideas, images. No matter who you are, if you’ve got a Sharpie, you have a platform to get your message seen.
More? Check out Doodlers Anonymous.
Follow Sharpie on twitter: @sharpies
Lisa Kribs is a digital brand strategist + music enthusiast by day + DJ by night. Lisa’s been playing “Stairway to Heaven” since 5th grade. She is also Co-Editor of Fuel Your Branding. Connect with Lisa on Twitter.
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This is awesome. I <3 Sharpies.
Awesome post Lisa! Thanks for all of the shout out and great Sharpie images in the Brand Spotlight! I see you’ve been hunting around the Sharpie Blog too!– love Doodlers Anonymous & The Hello Project!! I think I’m going through a doodling phase – hence the blog post haha
You can follow us on Twitter, I’m @SharpieWhit and of course don’t forget @SharpieSusan
Thanks again, great blog!
Ooohh.. I love me some Sharpies!
I actually prefer using a Sharpie over a pen or pencil when concepting wireframes. Sometimes I’ll lightly do sketches with pencil but always finish it with a Sharpie!
There’s just something about it that makes it seem more authoritative.
I also find clients that look at wireframes using a Sharpie make less changes than sketches with pencil. Maybe it’s the Sharpie’s permanency that fires off some synapse in their minds that says, “It can’t be changed”. :)
thingsivedrawninmeetings.com is hilarious.
so random, yet pure genius